This policy explains how extrravenue ("extrravenue", "we", "us") handles information collected through this website (the "Site"). It covers only this public marketing website, not the signage campaign delivery platforms or CMS tools used by venue partners, which are governed by their own separate agreements.
Information we collect
Contact & inquiry submissions. When you use any contact form or enquiry button on our Site, the information you provide (name, phone number, business type, etc.) is sent directly to our team inbox. We use this only to respond to your advertising or venue partnership enquiry.
Analytics. We use Google Analytics (operated by Google LLC) to collect pseudonymous usage data — pages viewed, referrer, approximate location, device/browser type, and an analytics cookie identifier. We use this only to understand which content is useful and improve the Site. We do not run remarketing, ad personalisation, or Google Ads integration. You can opt out at any time by clicking Cookie Settings in the footer (or via the banner on your first visit).
Consent preference. Your cookie choice (accepted or opted out) is stored in your browser's localStorage under ev-consent so we don't show the banner again. This stays only on your device; we do not receive or store it on our servers.
How we use the information
- Contact submissions: to respond to your enquiry about advertising on our screens, venue partnerships, or any other question you raise.
- Analytics: to understand which content performs well and improve the Site experience.
We do not sell personal data. We do not use this Site's data for behavioural advertising.
Cookies and similar technologies
The Site uses two categories of browser storage:
- Strictly necessary: the
ev-consentlocalStorage entry that records your banner choice. Always active; required for the consent system to function. - Analytics (optional): Google Analytics cookies (
_ga,_ga_*,_gid), set only after you accept via the banner. You can change your choice at any time using the Cookie Settings link in the footer.
Sharing with third parties
We share information only with service providers needed to run the Site:
- Railway / hosting: hosts the static files of this Site.
- Google: processes analytics data described above, only when you have accepted.
We do not transfer personal data to any other third parties from this Site.
Retention
Contact enquiries sent to us are retained in our mailbox for as long as needed to respond and follow up (typically up to 24 months), after which they are deleted unless an active commercial relationship is in place. Google Analytics data is retained for the period configured in our GA property (14 months by default).
Your rights under the DPDP Act, 2023
If you are in India, you have the right to:
- access the personal data we hold about you;
- correct or update inaccurate personal data;
- request deletion of your personal data (subject to legal obligations);
- withdraw consent you previously gave;
- nominate another person to exercise these rights on your behalf in the event of death or incapacity;
- raise a grievance with our Grievance Officer (below) and, if unresolved, with the Data Protection Board of India.
Grievance Officer
Changes to this policy
We may update this policy from time to time. Material changes will be reflected in the "Last updated" date above. Continued use of the Site after a change constitutes acceptance of the revised policy.
Questions? Write to mehul.extrra@gmail.com